“Workbooks has fast become a business critical system for us and the whole team use it all day, every day.”
The Exchange Lab use market leading technology and industry expertise to find the best inventory for clients buying online advertising space to run advertising campaigns.
The company also collates a wide range of statistics from the campaigns to optimise the results and ensure that their clients are reaching the right demographic.
Download our Case Study to find out the full list of benefits The Exchange Lab received following their decision to implement Workbooks CRM, including:
Sara explains. “We needed Workbooks to facilitate two things; firstly, connect the sales team with the operations team so that they could take over the management of a campaign once a sale had been closed, and secondly; give the operations team a place from which they can manage the campaign."